When two customers arrive at a counter, what is the proper approach to service?

• A. Complete the current sale as quickly as possible.
• B. Call for another associate to help the new customer.
• C. Acknowledge the new customer, but complete the current transaction.
• D. Help the new customer after finishing the current transaction.

Answer: (B)

When two customers arrive at a counter, the goal is to keep service moving smoothly and avoid making either person wait too long. The best approach is to call for another associate to help the new arrival. This lets the current transaction continue without interruptions while the second customer is attended to immediately, demonstrating teamwork and keeping both customers engaged with prompt service. Delaying the new customer or trying to complete the current sale alone would create unnecessary wait times and can come across as inattentive. If another associate isn’t available, you should acknowledge the new customer and manage the flow as best you can, but bringing in help when possible keeps the service equitable and efficient.